
3 Reasons Real Estate Agents Need Their Own Website
3个原因房地产代理需要他们自己的网站
Real estate is a field that is defined by you as the agent, but more specifically, by the way you conduct your business. It's about individuality and making yourself both relevant and an important resource to your client base and the community as a whole.
房地产是由您身为房地产代理定义而展开的,但更确切地说,它也是由你开展房地产业务的方式而呈现的。这是关于您的个性,让自己变得与其相关和成为你客户群里的重要资源和一个整体社会。
With so many agents out there vying for a piece of the prospect pie, it's easy to get overlooked by potential clients. In order to overcome this obstacle, you need to find a way to market yourself effectively. If your plan entails sending out mass mailers, or doing magazine ads, think again; the days of effective outbound marketing are fading fast.
有这么多的代理商在那里争夺一块前景馅饼,是很容易忽视获得潜在客户。为了克服这一个障碍,你需要找到有效地推销自己的一种方式。如果你的计划是需要发送群发邮件,或做杂志广告,请三思;有效的对外营销时代正在消失得很快。
Today, you need to turn your focus to inbound marketing and create an online presence with your website, social media marketing and blogging so you can naturally attract your target market.
今天,你需要将焦点转向入境市场营销和创建自己的网站,社会化媒体营销网上业务和应用博客(Blog)让你自然可以吸引到你的目标市场。1. Become A True Client Resource (成为一个真正的客户资源)
The first step is to create your website, where your current, and prospective, clients can go to learn more about you and the services you offer. However, most agents make the mistake of doing only that and no more; in today's competitive marketplace, you need to go beyond displaying your services. You need to use your website, blog and social media to become a valuable resource.
第一步是建立自己的网站,来让你在那里的当前和未来的,客户可以去了解你所提供的服务。然而,大多数代理商的错误就只是这么做并没有做更多来营销自己;在当今竞争激烈的市场中,你需要超越显示您的服务。您需要使用您的网站,博客和社交媒体来成为一种给客户的宝贵资源。
Your real estate website needs to embrace the technology available today and create a truly value-based experience for your visitors. They have to come away feeling that you are a true partner that can be counted on for the information they need to make the best decision. Adding online mortgage calculators, information about loan programs and access to all your listings will allow your website to become a valuable tool.
您的房地产网站需要拥有最新的技术来创造一个真正的基于价值体验给您的网站访客。他们必须感觉到你是一个真正和可信赖的合作伙伴,可以提供信息帮助需要的他们做出最好的决择。增加网上按揭计算器,贷款有关的程序和列下所有你的房源信息将让您的网站成为一个有价值的工具。2. Solidify Your Personal Brand (巩固你的个人品牌)
You may argue that you do not need the added expense of a website since your broker or agency supplies you with one as part of employment, but nothing could be further from the truth. What happens if you leave that brokerage to branch out?
你可能会认为你不需要一个网站来让你增加额外费用,因为你的经纪人或一个机构已经为你作为就业提供了一部分公司的网站,但是没有什么可以比这个事实更进一步。如果你离开了经纪业务的分支公司了怎么办?
你可能会认为你不需要一个网站来让你增加额外费用,因为你的经纪人或一个机构已经为你作为就业提供了一部分公司的网站,但是没有什么可以比这个事实更进一步。如果你离开了经纪业务的分支公司了怎么办?
Personal branding in real estate is important. You need to set yourself apart from the competition. You don't want to be lumped in with everyone else in the office on some generic website, otherwise what's the benefit of the prospect choosing you over another agent in your office?
在房地产业界里的个人品牌是非常重要的。你需要从竞争中脱颖而出。你不希望被集中在与其他人一起共用一些通用的办公室网站,否则你的前景选择了你而不选择你的办公室另一个代理是有什么好处?
When you create your own website, you begin to brand yourself online. Your website is a direct reflection of you, your goals, and your services. No matter where you go, your name is your brand, and your clients will be able to find you.
当你创建自己的网站,你就开始在网上建立自己的品牌。您的网站是你自己,你的目标和你的服务的直接反映。无论你走到哪里,你的名字就是你的品牌,你的客户就能够找到你。
Your real estate web design should include highlights of everything you personally bring to the table, in addition to other bits of information and services that directly tie in to your field of expertise. If you make your website a one-stop shop, why would your clients need to go anywhere else?
您的房地产网站设计应包括一切你个人带来的突出,这还包括其它的有直接配合你的专业领域的服务。如果你让你的网站成为一站式商店,为什么你的客户需要到别的地方去呢?3. Become the Local "Go To" Agent (成为当地“必选”代理)
Having your own website also gives you an awesome advantage when it comes to targeting specific geographic areas. If there is a certain area of town that you are trying to focus on, you can easily integrate targeted keywords that represent that area of town into your website elements (URL structure, page titles, content, etc.).
当涉及到针对特定地理区域能够让你拥有自己的网站带给你一个很棒优势。如果你正在试图把重点放在某城镇的区域,就可以轻松地集成代表的那个小镇的目标关键字整合到您的网站内容包括URL链接结构,网页标题和内容等。
By integrating these specific keywords into your website, you are giving yourself a distinct advantage over your competition who is probably focusing on broader keyword targets. When a potential client begins to look at real estate in your target area of town, their is a greater chance that they will discover you. What's even better is that your site will have information specifically about that area, so you will look like the "go to" agent.
通过这些具体的关键字整合到你的网站,你是给自己一个明显的优势超过你的可能是着眼于用更广泛的关键字目标竞争对手们。当潜在客户开始找在你目标的城市和区域的房地产,他们有一个很大的机会发现你。而且更好的是,你的网站将专门提供有关于这方面的信息,所以你会被看起来像“必选”的代理。
In today's real estate world, it's all about becoming a resource for your clients, solidifying your personal brand, and staying relevant to your area of focus. Creating your own real estate site is the best way to secure all of these areas and maximize your potential to grow your business.
在今天的地产界,它就是成为您客户的一个资源提供,巩固了你自己的个人品牌,和保持与你有关的重点领域。所以创建自己的房地产网站是来确保所有以上的这些领域和以最大限度地发挥你的潜力来拓展您业务的最佳方式。
We, Apple Marketing Resources(Reg. No:00215348-T) are specialize in the industry field that offering to create a property agent marketing website with mobile friendly view for you in a reasonable price.
我们,(苹果营销资源公司)Apple Marketing Resources(Reg. No:00215348-T) 是专门从事为您提供创造合理价格的地产代理营销移动网站。
If you are interested to to attract your prospects, clients or your website visitors to trust you as a property agent with branding and contact you for buying or selling his/her properties, you can get your own branding website done for you now at the price of RM899.00 for limited time now.
如果您有兴趣来吸引您的房地产潜在客户来游览您自己的房地产品牌网站,让他们信任您并且联络您购买或出售他/她的房地产,您可以订购您自己的品牌网站只是售价马币899.00(RM899.00)此优惠价的时间是有限的。
点击下面这里的"Buy Now"按钮来订购您的地产代理网站来创造您自己的品牌。
Click the "Buy Now" button below here to Order your done for you property agent website for your own branding.